STRATEGIC MANAGEMENT FOR THE TOP
- 저자Eonsoo Kim,Bongsun Kim,Wonseok Woo 공저
- 출판사피앤씨미디어
- 출판일2016-12-27
- 등록일2017-01-25
- SNS공유
- 파일포맷PDF
- 파일크기10MB
- 공급사YES24
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목차
Chapter 01 OVERVIEW AND CONCEPT OF STRATEGYChapter 02 Corporate Governance: CEO and Board of Directors
Chapter 03 Corporate Social Responsibility and Business Ethics
Chapter 04 External Environment Analysis
Chapter 05 Internal Analysis
Chapter 06 Strategy Formulation Part I: Mission and Vision
Chapter 07 Strategy Formulation Part II: Corporate Strategy
Chapter 08 Strategy Formulation Part III: Competitive Strategy
Chapter 09 Strategy Implementation Part I: Concept and Organizational Structure
Chapter 10 Strategy Implementation Part II: People, Leadership, and Culture
Chapter 11 Evaluation and Control
